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This book examines the banking system of Austria — a country with a small territory and a modest population count — which has gained considerable heft in European and world banking systems, successfully implementing its development strategy not only on a national scale, but also in the majority of central, eastern and south-eastern European states.
Moreover, successes achieved were the result of adherence of Austrian banks to the traditions of classical banking, and also constant tending to a culture of high-level client service.
The high standards of Austrian banking grew into the foundations of forming fruitful relationships. These were established between Russian and Austrian banks, and in their time, brought unquestionable benefits to both parties. In addition, Austrian banks were given the opportunity to offer their services and products to a large market, hitherto undiscovered by them. The young Russian banking system actively assimilated the experience of Austrian banks in market conditions.
In the present situation of political and economic instability, it is important to preserve the accumulated experience of former relations of trust between banks and use it to comprehensively open up the capacity of Russian credit institutions.
For specialists in the banking and financial fields, students and graduates in economic and financial academic institutions.
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